Creative Lives — Read, read, read: Copywriter Vikki Ross' inspiring insights into the world of copywriting
When she’s not tweeting overheard agency jargon or teaching budding copywriters in an old Brixton church, copywriter and tutor Vikki Ross is whipping up words for some of the UK’s biggest brands. Sky, NOW TV and ITV are just some of the clients that consistently turn to Vikki to craft effective and engaging copy for everything from TV ads to tone of voice guides. Here, Vikki talks to us about working for brands you believe in, the benefits of being selective over showing off and how you can travel the world with words.
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