Creative Lives — We talk to Patrick Harvey, senior creative and ‘advocate of ideas communism’ at LOVE

Posted 25 October 2017 Interview by Marianne Hanoun

An English literature and creative writing degree taught Patrick Harvey to be persuasive. That, and being part of an improvisation group left him with not much to be scared of. So when he saw an ad for a junior role at LOVE – even if it was past the application deadline – he was determined to make it work in his favour. After braving the ‘wild west’ of placements, he eventually landed a full-time job at the Manchester-based agency. Although Patrick signals copywriting as his craft skill, the freedom within the role sees him writing everything from tweets to connecting and thinking about strategy. Believing that curiosity is the ultimate competitive advantage, for Patrick, growth as a creative lies in looking beyond the confines of your own industry. He tells us why you’re more likely to find ideas in poetry, than on Pinterest.

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