Creative Lives — Copywriter Nick Asbury on the ‘internal SatNav’ that guided him from telesales to writing

Posted 10 March 2017

Cheshire-based branding and design writer Nick Asbury pens witty and charming words for an impressive list of studios including Johnson Banks, NB Studio and The Chase, all the while producing self-initiated projects with wife Sue as part of Asbury & Asbury – from corporate poems, to a prayer for the England football team. Writing for brands, blogs and books, Nick recently co-authored the new edition of A Smile in the Mind: Witty Thinking in Graphic Design. Here Nick describes his journey and his ‘internal SatNav’, which he credits for directing him away from telesales and into a trainee copywriting position.

To read this article and more, log in to Lecture in Progress or create an account

Sign Up
scroll to top arrow-up

Sign up now for full access

We’ve put together a selection of recent articles to give you a sense of what to expect. Take a look and then sign up for unlimited access.



Lecture in Progress will always be free to all students, but to get full access to the site and our archive, you’ll need to become a member. 

  • Full access to website and archive
  • Bookmark content
  • Offers and promotions
  • First to know about new products and services
  • Help shape the future of Lecture in Progress


Free Trial

We’ll be introducing a paid-for professional membership later this year. In the meantime, sign up for a professional membership for full access to the site. No credit card details required and we'll give you plenty of notice before we change anything.

Lecture in Progress is made possible with the support of the following brand patrons