Creative Lives — Artist and sound designer Karl Sadler on how he went from graphic design to founding his own ‘sonic experience’ studio, Obelisk

Posted 27 June 2017 Interview by Marianne Hanoun

Switching hats between creative director, sound and experience designer, artist and music producer, Karl Sadler has developed a vast skill set that defies a singular job title. Guided by an ever-evolving stream of interests, he’s already lived many creative lives, including as a filmmaker, graphic designer and creative at agencies Wolff Olins and Wieden+Kennedy, end even set up his own mobile bike repair company. As creative director of Obelisk, the ‘sonic experience design company’ he founded in 2014, Karl now spends his days creating scores and sonic backdrops across tech, film and events for clients such as Google, Channel 4 and Vogue magazine. Drawing on his experience of both commercial and self-initiated practices, Karl has been able to set a pace and environment completely tailored to his own preferences.

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