Parts of the Process — Joseph Mann’s Christmas advert for Intu
From flamboyant flamingos to wise owls, director Joseph Mann’s Christmas ad for retailer Intu features a flock of avian puppets each inspired by a different type of shopper. The £350,000 45-second ad was brought about by a whopping 48-strong team and took 4.5 months to complete. The sets were designed by Joseph’s friend and fellow Blink signee, illustrator Kyle Bean, and Joseph roped in expert puppeteers from West End show War Horse to bring the birds to life.
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